August sees soaring U.S. green cars sales

It appears that fleet management professionals around the world are increasingly switching onto the importance of environmentally conscious driving, and the world's largest country is no exception.

Sales of both clean diesel and hybrid cars in the U.S. saw impressive growth over the last month, according to data collated by and Baum and Associates.

The pair announced in a September 11 media release that diesel car sales in the U.S. increased by 41.8 per cent while sales of hybrid cars experienced a similar rise of 38 per cent - a trend that every fleet manager in Australia should try to emulate.

Sales of diesels in the U.S. had been increasing for almost the last 40 months, and Allen Schaeffer, executive director of the Diesel Technology Forum, said that the figures reflected a change in mindset for the better.

"This new sales information illustrates that Americans are not only accepting but embracing alternative fuel and new technology vehicles in record numbers," he said.

"While there has been steady growth in both the clean diesel and hybrid markets over the past three years, this summer's diesel and hybrid sales have been exceptional."

Mr Schaeffer also expects this growth to continue well into the future, with the healthy sales summer figures to be boosted by more diesels being introduced to the U.S. market.

Clean diesel cars currently make up approximately one third of the American vehicle market, but he said it was only a matter of time before the U.S. caught up with other leading countries.

"While this is significantly less than the 54 per cent diesel sales rate in Europe, it does indicate that Americans are taking a renewed interest in diesels," he added.

With more and more people around the world recognising the far-reaching benefits of cutting down on fuel consumption, Australian fleet managers too can play their part in reducing the global carbon footprint.

For example, there is software for fleet management available that can provide environmental ratings for your fleet, pointing out any areas for improvement.