Road safety programs take flight across Australia

While safety on the roads is largely the responsibility of drivers, it's also up to state governments and other authorities to ensure the necessary infrastructure is in place. For ultimate security on Australia's roads, motorists and the environment need to be as safe as each other. 

A number of state governments have acknowledged this recently, with new projects rolled out to help keep road users and pedestrians safe. 

Road safety week in the Northern Territory

State-wide events are a great way for fleet managers to promote safe driving habits within their companies. Awareness can be created by linking internal programs with these wider campaigns. 

This week marks Yellow Ribbon National Road Safety Week in the Northern Territory, which comes complete with the motto 'Drive so others survive'. This campaign seeks to highlight the need for safe driving habits by creating a time to remember those killed or injured in past incidents.

"On average over the past 10 years, 48 people are killed on Territory roads each year and around 536 are seriously injured," said Minister for Transport Peter Chandler.

"These deaths are tragic and unnecessary and we are joining with the rest of Australia to do everything we can to reduce our road toll."

Awareness promoted in Victoria

The state of Victoria is following a similar path to the Northern Territory this week, with a campaign to promote awareness on its roads. 

Various landmarks around Melbourne will be lit up in yellow as a sign of remembrance to those who have lost their lives on the road. In particular, the cause seeks to draw attention to incidents involving children in order to create safer roads for the country's youth. 

Last year, 14 of the 249 people who lost their lives on Victoria's roads were children, prompting the need for better education and training for motorists in the state. 

WA targets safety around schools

Safety on the roads for Australia's youth has also been the target of government spending in WA, with a new commitment to keeping speeds down around schools. 

The state has pledged $20 million to install flashing signs around WA schools by 2016. These signs will warn motorists of the 40 kilometre per hour speed limit surrounding schools. 

"So many parents, and even the general motoring public, tell me how much they appreciate the flashing signs, not just for their children's safety but for keeping their own driving in check," said Road Safety Minister Liza Harvey.

"Children are our most vulnerable road users and while every motorist is responsible for ensuring their safety, these signs also help slow people down around our schools."